We believe that at the start of every great food and drink experience is a thoroughly mapped and well-designed customer journey. The mapping process starts with the big stuff, who will be using the space, why and when will they be using it and what do we want them to feel about it.
Understanding the customer journey is fundamental to creating something that works as intended. Only then do we look to the room itself, the layout, the equipment, technology and fixtures and fittings, before taking in lighting, sound, uniforms, menu design and marketing.
Every element needs to be considered for the design to have maximum impact, for it to talk to each and every guest of a space built specifically for purpose – that purpose being the delivery of food and drink experiences that they will want to come back for time, and time again.
GATHER & GATHER IS PART OF CH&CO CATERING GROUP LIMITED